Relax, explore and fall in love with Aruba's happy island paradise!

Aruba is the Dutch-Latin paradise just 15 miles north of the South American coastline, with year-round sunshine that sets the stage perfectly for an idyllic holiday.

From relaxing resorts to bustling hotels, Aruba welcomes everyone and every budget. It has a colourful capital, pristine beaches, a rugged desert-like interior and a dramatic north coast, making it easy to find your happy place.

Your chance to win a £100 voucher!

Complete the Aruba e-learning questionnaire by 30 November 2023 for your chance to win one of ten £100 vouchers. Once you have completed your questionnaire, email with your certificate to secure your chance to win.

Comfort at every step

World Traveller

Designed with comfort in mind, this cabin allows for an enjoyable journey with complimentary food and drinks on all flights at an affordable price.

Find out more

World Traveller Plus

A more spacious journey in a quieter environment, with extra perks to make customers feel special during their travels.

Find out more

Club World

The perfect upgrade to start the holiday off in style. Your customers will enjoy premium extras at every stage of their journey.

Find out more

Experience Caribbean Paradise

Win flights to Aruba for two!

You can explore Aruba for yourself as we jet you off to the Caribbean destination of dreams with British Airways. Simply book any Aruba flight via Lime by 30 November 2023 to be in with your chance of winning two return World Traveller flights to Aruba!

Destination information

Delve through the aloe vera, sip on an Aruba Ariba and explore what makes this Caribbean island getaway so special.


With Eagle Beach named the number one beach in the Caribbean and number two beach in the world by the Tripadvisor Travellers' Choice Awards, Aruba's coastal activities such as snorkeling and diving.

Don't miss Arikok National Park where visitors can take a dip in the stunning Conchi natural pool.

Enjoy the colourful street art and galleries in San Nicolas or dance to steel drums at the weekly Bon Bini Festival.


Aruba is located outside the hurricane belt, meaning year-round average temperatures of 32 degrees with no rainy season!

While English is widely spoken in Aruba, its official languages are Dutch and Papiamento. Aloe Vera grows in abundance here so a locally-made aftersun is the perfect purchase after a sunny day at the beach.

The local currency, the Aruban Florin, includes square coins - a unique souvenir to take home!


Whether you're booking a family holiday or a luxurious honeymoon, there are options for all.

Eagle Beach is home to the island’s low rise resorts, for example Bucuti Beach Resort and Divi Aruba All-Inclusive.


Aruba boasts an eclectic mix of local and international cuisine. Thirsty? The locally-distilled tap water is safe to drink or try an Aruba Ariba, the island's specialty cocktail.

There’s plenty to enjoy on this tropical island!

Uncover Aruba

Add Aruba to your profile

After reading how amazing this island is, are you considering adding Aruba to your destination portfolio? If so, don't hesitate to get in touch with the Aruba Tourism Authority for more key information to help you book.

Joanna Walding | 01332 588799

Aruba is available to book via Lime, so what are you waiting for? Book Aruba today and create life-long memories in paradise for your customers!

Log in to book